Kevin the Carrot 2025 – Full Episode Guide and Where to Buy

Aldi’s Kevin the Carrot returned in 2025 for the mascot’s 10th anniversary, starring in a three-part episodic Christmas advert series that blended romance, chaos, and a wedding-themed finale. The campaign also introduced a new lineup of limited-edition plush toys, including a viral “mankini” variant and the curious Caulidog, driving shoppers to stores and resale platforms alike.

For those following the saga, the biggest question has been the release date of Part 3, the concluding chapter of Kevin and Katie the Carrot’s journey. Meanwhile, collectors and fans have scrambled to secure the £3.49 plush toys before they sell out. This article compiles the verified facts from Aldi’s official channels and press coverage, covering the advert episodes, where to buy the merchandise, and what remains uncertain about the campaign.

When Is the Kevin the Carrot 2025 Part 3 Release Date?

Official Aldi 2025 Christmas campaign featuring Kevin the Carrot
Episodic advert series: Parts 1 & 2 released November 2025; Part 3 anticipated
Plush toy collection now available at Aldi stores (£3.49+) and via third-party resellers
Cultural moments include a pre-wedding narrative introducing new characters

Key Insights from the 2025 Campaign

Kevin the Carrot 2025 shifts from standalone ad to multi-part episodic content
Part 2 introduced a pre-wedding saga, raising demand for a Part 3 conclusion
Plush toys are limited to 2 per customer, creating scarcity and secondary market demand
The campaign blends traditional UK Christmas nostalgia with internet-culture humor (mankini)
Part 3 was officially released on November 20, 2025 for the UK and November 27, 2025 for Ireland
Each episode runs 50 seconds, totalling a 150-second series
The series is produced by McCann Manchester

Snapshot Facts: Kevin the Carrot 2025

Fact	Detail
Campaign year	2025
Number of episodes released	3 (Part 1, 2, and 3)
Plush toy price	from £3.49
Purchase limit	2 per customer at Aldi
New character debut	Caulidog (cauliflower-dog hybrid)
Official retailer	Aldi UK
Official press release date for toys	20 Nov 2025

The third and final episode of the 2025 Kevin the Carrot advert series was published on November 20, 2025 on the Aldi UK YouTube channel. An Irish version followed on November 27, 2025 via the Aldi Ireland YouTube channel. The 50-second finale, titled “It’s a 24 carat…”, depicts Kevin and Katie’s wedding and the birth of a baby carrot, playing on the pun “the perfect pear.” The official Aldi Kevin page hosts the video alongside transcripts and links to Parts 1 and 2. Aldi’s press centre had confirmed a three-episode structure when Part 1 launched on November 3, 2025, teasing the romantic proposal that set the wedding arc in motion.

Where Can You Buy Kevin the Carrot 2025 Plush Toys and at What Price?

Official Aldi Store Availability

The standard Kevin the Carrot plush toys were sold in Aldi UK stores from mid-November to December 2025 at a price of £3.49 each. A special “stag do” edition featuring Kevin in a mankini (speedo-style swimwear) was also available in-store for the same price. Due to high demand, Aldi enforced a limit of two plush toys per customer. The Caulidog, a hybrid cauliflower-dog character, was sold as part of the same Specialbuy lineup, priced between £3.49 and £4.99. As of May 2026, these original in-store stocks are largely sold out, though occasional clearance restocks may appear.

Availability on Amazon and Resale Platforms

Third-party sellers on Amazon UK have listed the mankini Kevin plush and Caulidog as “2025 Christmas Edition” items. Prices range from £9.99 to £15.99 for the mankini variant, and £8 to £20 for the Caulidog. Some listings are eligible for Prime shipping, but none are sold directly by Aldi. Availability fluctuates and is not guaranteed. On eBay UK, the plush toys appear in multiple auctions and buy-it-now listings, with prices ranging from £5 to £25, often including free shipping.

tip

For the best chance of finding Kevin the Carrot 2025 plush toys at the original price, check Aldi stores during the festive season (November–December) when Specialbuys are refreshed weekly. Use Aldi’s store locator or the weekly Specialbuys page to see current stock. After the holidays, resale platforms like eBay and Amazon become the primary sources, but prices are typically higher.

What Happens in the Kevin the Carrot 2025 Christmas Adverts (Parts 1 and 2)?

The Proposal and Part 1

Part 1 launched on November 3, 2025, and aired on UK television from 8:15pm. The episode shows Kevin the Carrot proposing to his longtime partner Katie the Carrot, setting up a romantic narrative for the series. This teaser was confirmed by Aldi’s press centre, which described it as “the start of a love story.”

The Stag Do and Part 2

Part 2, released around November 10, 2025, depicts a chaotic stag do adventure for Kevin. Coverage from Marketing Beat described it as “a chaotic pre-wedding saga.” This episode introduced the mankini scene, where Kevin or a companion wears comedic swimwear, adding an internet-culture twist to the family-friendly campaign.

The Mankini Scene and Internet Culture

The mankini moment quickly became a talking point on social media. Aldi leaned into the humour by releasing a limited-edition mankini Kevin plush toy, which sold out rapidly. The scene reflects Aldi’s strategy to appeal to younger, social-media-savvy audiences alongside traditional family viewers.

The Caulidog Character

Another new character introduced in the 2025 series is the Caulidog, a plush toy that combines a cauliflower and a dog. It was featured in the advert and sold as a Specialbuy. The Caulidog’s unexpected appearance added to the surreal, comedic tone of the campaign. Coverage from LBB Online and The Grocer highlighted the character’s viral potential.

worth noting

The 2025 campaign marks Aldi’s most serialised storytelling effort with Kevin the Carrot, shifting from standalone adverts to a three-part narrative. This approach mirrors modern viewing habits, where audiences follow short episodic content across social media and TV.

What Is the Release Timeline for the Kevin the Carrot 2025 Campaign?

Early November 2025 — Part 1 of the Kevin the Carrot 2025 advert series is released, featuring Kevin’s proposal to Katie. Aired on UK TV at 8:15pm.
10 November 2025 — Part 2 is released, depicting a chaotic stag do adventure. Coverage from Marketing Beat confirms the pre-wedding theme.
20 November 2025 — Aldi press centre announces the launch of the plush toy collection, including the Caulidog and mankini variant, priced at £3.49 each, limited to 2 per customer.
20 November 2025 — Part 3 is published on the Aldi UK YouTube channel, concluding the wedding story with the birth of a baby carrot.
27 November 2025 — The Irish version of Part 3 is released on the Aldi Ireland YouTube channel.
Late November – December 2025 — Plush toys are available in Aldi UK stores while stocks last. Secondary market listings begin appearing on Amazon and eBay shortly after.

What Is Known and What Remains Unclear About the 2025 Campaign?

Established information	Information that remains unclear
Parts 1 and 2 exist and are available to watch on Aldi’s YouTube channel and Kevin page.	Whether Part 3 is the final episode of the series or if more episodes will follow — neither confirmed nor denied by Aldi.
Plush toys (standard Kevin, mankini Kevin, Caulidog) were sold at Aldi UK stores for £3.49+ while stock lasted.	Exact release date of Part 3 was not officially announced in advance; it appeared on YouTube on November 20 without a prior public date.
Third-party resellers on Amazon and eBay list the plush toys at inflated prices; no official Aldi Amazon store exists for these items.	Whether additional plush characters will be released for future campaigns — no announcements for 2026 or beyond.
All three episodes run 50 seconds each, totalling 2 minutes 30 seconds of advert content.	Whether the Caulidog or mankini Kevin will reappear in future adverts — no confirmation.

Why Has Kevin the Carrot Become a Holiday Franchise for Aldi?

Kevin the Carrot has evolved from a one-off 2016 Christmas advert into a multi-year holiday franchise for Aldi. The 2025 campaign marks the most serialised storytelling effort, reflecting shifting consumer habits toward bite-sized episodic content. The limited plush release strategy (2 per customer) creates controlled hype and drives foot traffic to Aldi stores. The inclusion of internet meme elements — the mankini scene, the Caulidog — suggests Aldi is targeting younger, social-media-savvy demographics alongside core family audiences. A retrospective from Advertising Week noted that Kevin’s heroic holiday adventures have become an annual tradition for many UK shoppers.

What Are the Official Sources for the Kevin the Carrot 2025 Campaign?

“Starting from just £3.49, Kevin fanatics can recreate his adventures with the new, never-seen-before carrot-ers straight from the big screen.”

— Aldi UK official press release, November 2025

“Aldi has released the second instalment of its 2025 Christmas advert series, revealing a chaotic pre-wedding saga for Kevin the Carrot.”

— Marketing Beat, 10 November 2025

Additional details come from Aldi’s own press centre, which confirmed the three-episode structure and the romantic proposal in Part 1. The Aldi Press Centre Christmas page remains a primary source for official campaign communications.

What Is the Key Takeaway from the Kevin the Carrot 2025 Campaign?

The 2025 Kevin the Carrot campaign delivered a complete three-part romantic comedy through Aldi’s Christmas advert series, supported by a limited-edition plush toy lineup that created widespread demand and a bustling secondary market. For the full episode guide and product details, visit the Aldi Kevin the Carrot 2025 Christmas Advert – Episode Part 3 page. For collectors interested in the plush toys, the dedicated Aldi Kevin the Carrot 2025 Plush Toys and Merchandise article covers availability and pricing in depth.

Frequently Asked Questions About Kevin the Carrot 2025

What is ‘Kevin the Carrot 2025 part 3’?

Part 3 is the final episode of the 2025 Kevin the Carrot Christmas advert series, released on November 20, 2025. It concludes Kevin and Katie’s story with a wedding and the birth of a baby carrot.

Where can I find Kevin the Carrot 2025 on Amazon?

Officially, Kevin the Carrot plush toys are sold in Aldi stores. Some third-party resellers may list items on Amazon, but availability and pricing are not controlled by Aldi and may be inflated.

What is a ‘mankini’ in the context of Kevin the Carrot 2025?

The mankini refers to a comedic scene in Part 2 where a character wears a speedo-style swimsuit. Aldi released a limited-edition plush toy of Kevin in a mankini, which quickly sold out.

How many episodes are in the 2025 Kevin the Carrot series?

There are three episodes: Part 1 (proposal), Part 2 (stag do), and Part 3 (wedding). Each episode is 50 seconds long.

What is the Caulidog?

The Caulidog is a plush toy introduced in the 2025 campaign, combining a cauliflower and a dog. It was sold as an Aldi Specialbuy for £3.49–£4.99.

Are Kevin the Carrot plush toys still available in Aldi stores?

As of mid-2026, original in-store stock is largely sold out. Restocks are occasional and limited. Check Aldi’s weekly Specialbuys page for any clearance offers.

How much does the Kevin the Carrot 2025 plush cost on Amazon?

Third-party sellers on Amazon typically list the plush toys between £9.99 and £20, depending on the variant and seller. These are not official Aldi prices.

Who created the 2025 Kevin the Carrot adverts?

The adverts were produced by McCann Manchester, Aldi’s long-standing creative agency for the Kevin the Carrot campaigns.

Will there be a Kevin the Carrot campaign in 2026?

Aldi has not announced any plans for a 2026 campaign. Kevin’s return is typically confirmed each autumn.